Franklin International, the company behind the renowned Titebond brand of adhesives and sealants, has entered a partnership with Elias Wilf, a flooring distribution leader in a nine-state region in the mid-Atlantic region stretching from New York to North Carolina.
Effective September 10, 2024, Elias Wilf will offer Titebond wood flooring adhesives, resilient flooring adhesives and select ancillary items. Elias Wilf currently carries more than 15,000 other top-line products and exclusively supports more than 1,300 floor-covering retail businesses in addition to commercial flooring contractors and residential builders.
The partnership joins two companies that share similar histories and visions. Both are family-owned firms that have been in operation for decades. Franklin was founded in 1935, with nearly 90 years in business; Elias Wilf launched in 1915 and will soon celebrate a 110-year anniversary. Both companies also share a strong commitment to superior customer service.
“Elias Wilf is committed to offering only the best specialty flooring products to its dealers,” said Marc Sims, Franklin’s vice president of sales, specialty and flooring. “We are proud that Titebond’s flooring adhesives meet that standard. In turn, we are impressed with the company’s focus on customer service, its network of dealers and the efficiency of its distribution operation. We are proud to count them among our partners.”
In addition to adhesives for wood and resilient flooring, Franklin provides the industry’s most comprehensive offering of wood glues as well as high-performing adhesives and sealants for construction professionals and serious DIYers.
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Media Contact:
Jeanne Tranter, 614.445-0888
jtranter@trantercommunications.com